‘Magic in a bottle’ — 24,000 Amazon buyers swear by this $8 hair therapy that rivals Olaplex

If you’ve gotten broken hair, you are most likely very acquainted with Olaplex. Whether you employ the in-salon or at-home model, the enduring therapy can reduce the injury finished by bleaching, coloring, warmth styling or chemical remedies by repairing the bonds inside your hair. It’s a miracle employee for a lot of — however it’s priced like one, too. A 3.3 oz. therapy prices $30, and might be even pricier if you happen to get the in-salon model. Thankfully for our strands and our wallets, price-conscious social media professionals shortly discovered a therapy that prices a fraction of the worth of Olaplex — simply $8 — and has hundreds of reviewers swearing it is even higher than the expensive stuff.

The Elizavecca cer-100 Collagen Coating Hair Protein Treatment is not any stranger to TikTok fame — #elizavecca has over 22.9 million views on the app — however due to a video posted in September 2022 by TikTok person @abbeyyung, the therapy has began trending yet again.

What makes it so particular? Unlike Olaplex, which is a bond rebuilder, Cer-100 is a protein therapy, which is particularly nourishing for hair with warmth or bleach injury. It makes use of keratin and pig collagen to deal with dry strands and frizz, plus buyers have reported much less hair loss and breakage when utilizing the serum.

It’s really easy to include into your routine, too: Dry your hair with a towel after shampooing, and apply the serum to your hair. Leave on for as much as 20 minutes, then rinse.

It’s not simply the worth that is changing Olaplex buyers into Elizavecca followers — some say it really works even higher than the costly therapy.

“My hair looks like I spent all day at the salon,” shared one of over 24,000 five-star raters. “My hair didn’t look this good after my last olaplex treatment and blowout. All I did after my shower was brush my hair. I added no product and my hair was soft, not frizzy, shiny, and just so easy to work with. It looked amazing.”

Says one shopper who bought a tube over six instances: “This is a miracle product. Works better than Olaplex. My hair is soft and shiny and my curls are bouncy with no frizz. I just add some of this to my conditioner when I wash my hair and it always comes out looking great! The smell is really nice too, and what a lovely price!”

Better add it to your autoship record — reviewers all agree it is positive to be a holy grail product.

“Magic in a bottle,” says one thrilled Amazon shopper. “My hair has never felt so soft, silky, and shiny. Whenever I let it air dry it tends to go frizzy but not with this! It’s an amazing product. I only wish it came in a bigger size. Love it so much I already bought a second even though I’m not halfway through the first bottle.”

If you’ve gotten Amazon Prime, you’ll get free transport, in fact. Not but a member? No drawback. You can sign up for your free 30-day trial here. (And by the best way, these with out Prime nonetheless get free transport on orders of $25 or extra.)

The critiques quoted above replicate the latest variations on the time of publication.

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Originally printed February 2, 2023, 11:04 PM